Truth Beauty Freedom Love
Perfume dialect: fruity amber
Top notes: Honey, bergamot, apricot
Heart notes: hay, vanilla, iris, violets
Base notes: tobacco, musk, woods
James Skinner, scarf designer, and Sarah McCartney, our perfumer, collaborated to make a scarf and a fragrance. They met in our studio in West London, to smell different natural and synthetic materials. The result was a collection of aromas which Sarah took as inspiration for the fragrance. She named it Truth Beauty Freedom Love, the rallying cry of the 19th Century Bohemian movement or artists, writers and free thinkers. James illustrated the plants that the materials came from, and the wildlife they support. In the corners of the scarf he's placed the aroma molecules which cast a perfumer's spell on the blend to transform it from just a mixture of materials into an elegant, wearable fragrance. First you'll probably smell honey and bergamot, then a blend of tobacco, vanilla, hay, iris, apricot, musk and violet tinted woods. We've been wearing this a lot, with the scarf too (as seen in the picture below).