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The Sexiest Scent on the Planet Ever (IMHO) 15ml
- A Bergamot, white woods, amber, vanilla scent. It's a gentle, friendly, approachable, warm and, yes indeed, sexy scent.
- £35.00
Vanilla, bergamot and light amber woods. The Sexiest Scent on the Planet (IMHO), named somewhat in jest, is uncomplicated and friendly. It’s our best-selling fragrance, along with Hammersmith Tea and Biscuits.
A dash of bergamot, a soft hint of creamy vanilla, velvety smooth woods, musk and ambergris make for a dreamily decadent ‘your skin but oh, so much better’ affair. Like wearing a magical potion made of lemon meringue pie and fancy pants, if they don’t fall at your feet after a whiff of this, they aren’t worth knowing.
The Sexiest Scent on the Planet (IMHO) is suitable for vegans
This is our 15ml bottle
“Sexiest Scent is more mellow, cuddly and warm in a way, very likeable. It doesn’t scream, but rather surrounds you with an aura of scent. I find it very long lasting”. - Monique Boon
If you need more power, go for The Extra Sexiest Scent on the Planet. Ever (IMHO). We make that too.
All of our fragrances have a story. Here is the story of The Sexiest Scent on the Planet (IMHO):
We first made The Sexiest Scent on the Planet (IMHO) in 2013 for a Chelsea Fringe event with Gin Garden at the Hoxton Hotel. It was specially designed to be smooth, unassuming, quiet, sensual, and to stay close to the skin. The plan was to then add gin botanicals to make a gin-inspired scent. But at a special event for two VIP guests, one of whom was a Tatler beauty editor, the fragrance was tried on its own. The Tatler beauty editor liked it, as did many of the other visitors, and she declared it ‘the sexiest scent ever!’ And so it came to be named. IMHO stands for in my humble opinion, and it's meant ironically.
In the world of perfumery, “sillage” refers to the distance a perfume will travel from the wearer. The Sexiest Scent on the Planet Ever (IMHO) - after the first waft of lemon meringue pie-like lickability - has very low sillage, on purpose. You have to get up close to smell it. This is a good thing.
Here’s a short film of Sarah telling the story. If you’d like to watch:
A Short Scent Story about The Sexiest Scent on the Planet. Ever (I.M.H.O.)
It was just for the event, we hadn't actually intended to launch it, but it was such a success, we went ahead, and it's become our best selling fragrance worldwide ever since.
People often ask if we believe it, do we really think it’s the sexiest scent ever? We replied, "That's just its name! It symbolises British humour. It may well be a very sexy scent, but it wouldn’t be very British of Sarah to acknowledge it and name it accordingly, unless in jest.
"I love this scent! It makes you want to continuously top up throughout the day, it’s like a bag of sweets that you just can’t put down. The notes include bergamot, vanilla, woods and amber. I imagine this scent could be enjoyed by anyone, it’s so pleasant on skin that I can’t imagine anyone disliking the sweet, woody notes." - fragrancetwentyeight
"The best way to describe this its a fresh citrus, sweet vanilla and pencil shavings. It’s simple, easy to wear and perfect for any occasion, office wear and the warmer months of spring and summer. Ever wonder what it’s like to be sexy? Wonder no more." - joescentme
If you want to know a bit about how it’s made, here’s a video Arthur and Sarah made. (Warning! You may find significant amounts of the British humour we’ve been talking about.)
And here’s Sarah chatting about it on the bus, because when you get an empty bus, you must take your opportunities: The Sexiest Scent on the Planet Ever. (IMHO)
This quickly became our best selling selling fragrance and has stayed at the top ever since, so we’ve been fortunate enough to have quite a lot of people say nice things about it. Here are a few reviews or mentions we’ve had over the years:
“The only ever perfume I've bought after smelling a sample once, Amazing 👏” - Bec Wykes
“The Sexiest Scent on the Planet Ever (IMHO) - after the first waft of lemon meringue pie-like lickability - has very low sillage, on purpose. You have to get up close to smell it. This is a good thing,”. - Jeannine Sims
“I've just received a bottle of The Sexiest Scent on the Planet Ever (IMHO), which was my very first 4160 Tuesdays discovery many moons ago 🙂 It really is just delicious” - Kirsten Flores
“Sexiest Scent - What took me so long?! And why did I only order a small bottle? Definitely need a bigger size very soon. I’m suddenly madly in love with it.” - Monique Boon
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